Video Editor, Performance Ads (E-commerce)
New
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JobgetherE-commerce advertising
Listing location: US; based in United States, At least four hours of daily overlap with UK working hoursContractJunior
SalaryCompetitive base compensation combined with a performance-based bonus linked to agreed scorecard results.
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Job Details
- Languages
- Excellent English copywriting skills, particularly for US audiences
- Experience
- At least 2 years of hands-on experience editing direct-response video advertisements for e-commerce or direct-to-consumer (DTC) brands, particularly for Meta advertising campaigns.
Requirements
- Have at least 2 years of hands-on experience editing direct-response video advertisements for e-commerce or DTC brands, particularly Meta campaigns.
- Provide a portfolio of published e-commerce advertising work with direct links to live ads and measurable commercial objectives.
- Demonstrate UGC ad editing skills, including identifying hooks in raw creator footage, pacing, captions, and capturing attention within the first three seconds.
- Understand Meta creative testing methodologies and how creative decisions relate to campaign performance.
- Interpret hook rate, hold rate, CTR, and CPA, and translate performance insights into creative improvements.
- Be familiar with direct-response formats including problem-solution, testimonials, unboxing, founder-led storytelling, competitive comparisons, and green-screen content.
- Have daily practical experience using AI-powered creative tools to generate, direct, and refine advertising assets.
- Have regular experience with at least two of Veo 3, Kling 3, Seedance, Runway, Higgsfield, Nano Banana Pro, Midjourney, and ElevenLabs.
- Use Adobe Premiere Pro or DaVinci Resolve; familiarity with CapCut for trend-driven formats is expected.
- Have excellent English copywriting skills, particularly for US audiences, including writing advertising hooks, captions, and scripts.
- Be able to work independently, manage multiple creative assignments, and deliver in a fast-paced environment.
- Be available for at least four hours of daily overlap with UK working hours, with flexibility to work the remaining time asynchronously.
Responsibilities
- Transform creative briefs, advertising angles, hooks, product information, and reference materials into polished video advertisements.
- Produce a consistent weekly volume of original advertising concepts and hook variations.
- Edit and optimize UGC, creator footage, product demonstrations, product photography, and other marketing assets.
- Create AI-generated advertising content, including virtual presenters, synthetic voices, and generated scenes.
- Develop and test formats such as problem-solution videos, testimonials, unboxing content, founder stories, competitive comparisons, and green-screen videos.
- Apply performance marketing principles to hooks, pacing, captions, and calls to action.
- Monitor hook rate, hold rate, CTR, CPA, and ROAS.
- Use campaign insights to optimize existing ads, develop variations, and discontinue underperforming concepts.
- Track emerging creative trends, advertising formats, and competitor campaigns across TikTok and Meta.
- Collaborate with the creative team to improve internal AI-powered creative generation tools.
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