Retail Marketing Manager Europe
New
C
COROSRetail marketing
Remote, anywhere in the EU or the UKFull-TimeManager
SalaryThe base salary range for this position starts at €55.000,- annually with the possibility to earn a performance-based bonus on top.
Apply NowOpens the employer's application page
Job Details
- Languages
- Fluency in English, spoken and written. An additional European language is a plus.
- Experience
- 5 years+ in retail marketing, trade marketing or brand activation
- Required Skills
- Project ManagementProduct Management
Requirements
- 5 years or more of experience in retail marketing, trade marketing or brand activation.
- Experience in sports, outdoor, consumer electronics or a comparable branded-goods environment is preferred.
- Bachelor's degree or equivalent professional experience.
- Proven track record bringing a brand to life at point of sale, including POS concepts, in-store presence and retail campaigns with measurable results.
- Hands-on experience briefing design, commissioning suppliers and managing production timelines and physical materials.
- Experience working across multiple markets, time zones and cultures, connecting commercial stakeholders with differing needs.
- Experience managing the marketing side of product launches across channels and markets.
- Strong project management and organization skills to manage parallel workstreams and detail.
- Fluency in spoken and written English; an additional European language is a plus.
- Willingness to travel regularly across Europe and occasionally work evenings or weekends around activations and events, with time off in lieu.
Responsibilities
- Develop and execute digital and physical marketing activations and campaigns with European retailers and partners.
- Manage in-store presence, shop window concepts, point-of-sale displays, retail campaign mechanics and co-marketing execution.
- Translate Country Manager and Sales Manager needs into briefs and ready-to-use toolkits for local rollout.
- Brief and manage display design, source suppliers, oversee production timelines, and coordinate distribution and stock of retail materials.
- Localise global assets and develop European solutions where needed.
- Project manage European retail rollouts for product launches, coordinating with sales and global brand teams.
- Design shop staff engagement programmes, including product knowledge, training formats and incentive concepts.
- Develop community-facing activations, such as community runs, to support retail and partner objectives.
- Facilitate recurring European retail reviews and track activation performance to guide future effort and spending.
- Coordinate with US retail and events colleagues and headquarters teams in China on asset and material requirements.
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