Advisor Marketing Specialist

New
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Wealth EnhancementWealth management
Source API remote eligibility restrictions: United StatesFull-TimeMiddle
Salary68,000 - 80,000 USD per year
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Job Details

Experience
Minimum of 3 years of marketing or sales enablement experience required.
Required Skills
Project ManagementSalesforceMicrosoft ExcelMarketingPowerPoint

Requirements

  • Hold a BA/BS degree in Marketing, Communications, or a related field.
  • Have a minimum of 3 years of marketing or sales enablement experience.
  • Bring strong project management, communication, and relationship-building skills.
  • Have a good working knowledge of Word, Excel, Outlook, and PowerPoint.
  • Have proficiency working with CRM systems; Salesforce experience is a plus.
  • Be able to manage multiple team relationships and priorities concurrently.
  • Demonstrate writing, visual storytelling, and content development skills.
  • Use AI tools effectively, craft prompts, evaluate generated content, and integrate tools while maintaining quality standards.
  • Be able to learn new applications, technologies, and AI tools quickly.
  • Be able to make business decisions based on data and apply marketing expertise to develop solutions.
  • Travel 2–7 times per year to support team initiatives and events.

Responsibilities

  • Act as the day-to-day marketing lead for 8–10 advisor teams and learn each team’s goals, voice, services, and growth opportunities.
  • Plan campaigns with advisor teams and align their marketing plans with business goals and regional growth priorities.
  • Lead campaign planning and execution using tools such as FMG Suite, Canva, Wistia, Wrike, and Salesforce.
  • Coordinate collateral development, content customization, email, social and web campaigns, event support, and vendor communications.
  • Collaborate with Creative, Brand, Web, and Compliance teams to execute and obtain approval for marketing assets.
  • Track campaign results and share insights and optimization recommendations with advisor teams and marketing leaders.
  • Use AI tools to develop content, generate ideas, and streamline recurring marketing processes.
  • Train advisors and their staff on marketing recommendations, collateral, and tools for the client and prospect lifecycle.
  • Document team marketing strategies, execution, processes, and successful initiatives.
  • Contribute to new tools, templates, and campaign frameworks, and identify ideas that can scale across advisor teams.
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68,000 - 80,000 USD per year
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