Mobile Growth Manager - ASO

New

PhitureMobile marketing

Remote in the UKFull-TimeManager

Salary not disclosed

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Job Details

Languages: Excellent verbal and written English language skills
Experience: 2+ years of experience in mobile marketing with an app publisher, tool agency, or similar; at least 1 year of experience in ASO
Required Skills: Project ManagementData AnalysisMicrosoft ExcelA/B testingGoogle Sheets

Have 2+ years of experience in mobile marketing with an app publisher, tool agency, or similar.
Have at least 1 year of experience in ASO.
Demonstrate a data-driven approach and experience analyzing data with Excel, Google Sheets, or similar.
Have excellent verbal and written English language skills.
Be able to discuss results and challenges with clients and deliver presentations.
Have strong project management skills.
Have excellent knowledge of core mobile marketing methods and terminology.
Apple Ads experience is a plus.
Experience with conversion topics and experimentation is a plus.

Manage client accounts and lead ASO projects for diverse apps.
Support ASO clients across multiple markets and languages as their main contact in regular client-facing meetings.
Support Senior Consultants and Growth Leads in developing ASO strategies and executing campaigns.
Brief designers and translators on creative experiments and app store asset localization.
Run experiments and A/B tests for clients.
Conduct client check-ins, present results, and explain methods and the ASO thought process.
Monitor and report on keyword rankings, conversion rates, and experiment effectiveness.
Develop ASO methods and strategies for client projects.
Produce content and articles for the ASO knowledge base and ASO Stack publication.

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