Meta/Facebook Ads Manager

New
P
PomeloEcommerce advertising
Listing locations: USA, Ability to work in US time zoneFull-TimeSenior
Salary not disclosed
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Job Details

Experience
3+ years of experience managing paid social media campaigns, with a focus on Facebook Ads Manager.
Required Skills
Data AnalysisGoogle AnalyticsA/B testing

Requirements

  • Hold a bachelor’s degree in a relevant field.
  • Have 3+ years of experience managing paid social media campaigns, focused on Facebook Ads Manager.
  • Provide examples or a portfolio demonstrating successful Facebook ad campaigns.
  • Understand Facebook advertising targeting options, bidding strategies, and ad formats.
  • Have experience with A/B testing and data analysis.
  • Be able to work 40 hours per week.
  • Be able to work in the US time zone.
  • Experience with Google Analytics and Looker Studio is a plus.
  • Have communication and collaboration skills.
  • Have analytical and problem-solving abilities.

Responsibilities

  • Develop and execute paid social media strategies, primarily on Meta/Facebook.
  • Manage Facebook Ads Manager campaign setup, targeting, bidding, and optimization.
  • Create ad copy and visuals aligned with brand guidelines.
  • Implement A/B testing frameworks to optimize campaign performance and refine value proposition messaging.
  • Monitor and analyze campaign results.
  • Report campaign results and provide actionable insights.
  • Collaborate with the marketing team to align campaigns with overall marketing objectives.
  • Explore potential expansion to YouTube and TikTok based on Facebook campaign success.
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