Senior Creative Strategist - Paid Social
New
B
Brick SocialE-commerce advertising
Location: United States / Canada, US hours, anywhere from Pacific to EasternContractSenior
SalaryBase $5,000-$7,500/month USD + quarterly pod profit share (based on experience and location)
Apply NowOpens the employer's application page
Job Details
- Experience
- You've briefed and shipped paid social ads for Meta (TikTok is a bonus) in the last 2 years
- Required Skills
- FigmaCanva
Requirements
- Have agency-side, multi-account experience running creative for 4–8 e-commerce brands at once.
- Have briefed and shipped paid social ads for Meta within the last 2 years; TikTok experience is a bonus.
- Be able to identify ads you made that scaled and provide the spend and results.
- Read performance data including hook rate, hold rate, CTR, CPA, and ROAS.
- Write direct-response scripts and hooks, including short-form Meta ad scripts.
- Have written UGC briefs and obtained usable footage from creators.
- Have basic editing and design skills using CapCut, Canva, Figma, or Adobe.
- Use AI tools such as ChatGPT or Claude daily for research, scripting, and QA.
- Work US hours, from Pacific to Eastern, and meet the Monday, Wednesday, and Friday launch cutoffs.
Responsibilities
- Own the angle map, testing roadmap, and creative hypotheses for up to 8 DTC accounts.
- Pull performance data from Meta Ads Manager, Motion, and Triple Whale and use it to develop briefs.
- Research customer language through reviews, Reddit threads, and competitor ads, using AI tools to support research.
- Write direct-response scripts, static concepts, and briefs for video editors and static designers.
- Use AI to draft scripts and hook variations, then refine them and QA briefs and finished ads.
- Run UGC creative for each account by writing creator briefs and scripts, reviewing first cuts, directing reshoots, and selecting footage.
- Meet daily with the pod and weekly with the media buyer to review performance and plan next steps.
- Lead creative discussions on client calls and pitch concepts with supporting rationale and expected results.
- Build Brick's creative testing framework for selecting tests, interpreting results, and identifying winners.
View Full Description & ApplyYou'll be redirected to the employer's site