Senior Media Buyer

New
P
PomeloDigital advertising
Listing locations: USA, Ability to work in US time zone (40 hours per week / 8 hours per day)Full-TimeSenior
Salary not disclosed
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Job Details

Experience
4+ years of experience with media buying

Requirements

  • Bachelor’s degree in a relevant field.
  • 4+ years of experience with media buying.
  • Previous experience working with DTC/e-commerce businesses.
  • Expertise in media buying on platforms such as Facebook, Google, TikTok, and ad networks.
  • Ability to interpret data trends and provide clear insights to clients.
  • Access to a laptop or desktop with reliable, fast internet.
  • Ability to work in the US time zone for 40 hours per week, 8 hours per day.

Responsibilities

  • Plan, buy, and optimize media across platforms including Meta, Google, TikTok, YouTube, CTV, programmatic, and traditional channels.
  • Analyze audience insights, performance data, and trends to inform media strategy.
  • Align media plans with campaign objectives in collaboration with the internal team.
  • Negotiate rates, placements, and value-added opportunities with vendors and platforms.
  • Manage media budgets, track KPIs, and produce performance reports.
  • Test and iterate on strategies to improve campaign efficiency and outcomes.
  • Interpret trends and patterns in interactive reports and provide insights to support growth.
  • Keep up with advertising regulations and industry trends.
  • Handle other ad hoc business or strategic projects as needed.
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