Social Media Manager

New
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LaterInfluencer marketing
Boston, MA; Chicago, Illinois, United States; Los Angeles, California, United States; New York, New York, United States; Remote; Vancouver, British Columbia, Canada; Vancouver, Washington, United StatesFull-TimeManager
Salary90,000 - 100,000 USD per year
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Job Details

Experience
5+ years proven experience as a Community Manager, Social Media Manager, or similar role
Required Skills
Content creationEditing

Requirements

  • Have 5+ years of experience as a Community Manager, Social Media Manager, or in a similar role, focused on content creation and community engagement.
  • Have independently managed and grown a social media presence for a large B2C brand.
  • Have previous agency experience managing client relationships.
  • Demonstrate strong content creation, writing, and editing skills, with the ability to adapt tone and style for different platforms and audiences.
  • Be comfortable analyzing performance data and using insights to adjust strategy and report on impact.
  • Stay actively engaged with social media trends, platform nuances, and content formats.
  • Generate creative content ideas.
  • Bring experience with social media management tools such as Later, Hootsuite, Buffer, or Sprout Social; this is a plus.
  • Be organized and able to manage multiple projects simultaneously.
  • A bachelor's degree in Marketing, Communications, or a related field is preferred.

Responsibilities

  • Lead strategy for multiple brand accounts across social platforms, including Instagram, TikTok, Facebook, Threads, and YouTube Shorts.
  • Set and track content goals aligned with client objectives for awareness, engagement, and conversion.
  • Communicate performance insights and recommended next steps to internal and external teams.
  • Anticipate client needs and pitch new ideas, formats, and campaigns.
  • Guide content from concept to execution by briefing creative teams and reviewing deliverables for brand and strategy alignment.
  • Collaborate with design, video, and influencer teams to develop content.
  • Write copy, storyboard content, or shoot iPhone videos when needed.
  • Manage community interactions by responding to comments, shaping tone, and joining real-time cultural conversations.
  • Post live during events, drops, and key cultural moments when applicable.
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90,000 - 100,000 USD per year
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