CRO Lead (Hands-On)

K
KittySpout / DoggySpoutDTC e-commerce
Fully remote; Toronto, Ontario, Canada. Bucharest, Romania. Buenos Aires, Argentina. Bogotá, Colombia. Warsaw, PolandFull-TimeLead
Salary4,000 - 6,000 USD per month
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Job Details

Languages
Fluent in English
Experience
3–4+ years running CRO programs for Shopify DTC brands
Required Skills
Shopify

Requirements

  • Have 3–4+ years of experience running CRO programs for Shopify DTC brands.
  • Provide data-backed results from tests and funnels that improved conversion rate, average order value, or revenue per visitor.
  • Have deep hands-on Intelligems experience and be able to set up and QA tests independently.
  • Have experience with AfterSell or a similar tool, Microsoft Clarity, and Shopify analytics.
  • Have experience building and testing paid-acquisition funnels and landing pages.
  • Be able to brief developers and designers and manage a CRO agency.
  • Write clear experiment hypotheses, size tests appropriately, and evaluate results using an agreed significance rule.
  • Understand how bundles, discounts, subscriptions, and upsells affect conversion, average order value, and margin.
  • Be available to work overtime or weekends when needed.
  • Subscription or pet brand experience is a bonus.

Responsibilities

  • Own and rank the CRO test plan and backlog for both brands.
  • Run split tests on paid-acquisition funnels and build funnels and landing pages aligned with ad angles.
  • Brief developers and designers, QA test variants, and launch tests each week.
  • Evaluate completed tests, ship winning variants, and monitor conversion for same-day drops.
  • Manage the CRO agency's test list, targets, and results.
  • Work with the Head of Growth to decide when CRO work moves in-house.
  • Report conversion rate, revenue per visitor, average order value, live tests, and win rate weekly.
  • Run the weekly CRO & Funnels meeting.
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4,000 - 6,000 USD per month
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