CRO Lead (Hands-On)
K
KittySpout / DoggySpoutDTC e-commerce
Fully remote; Toronto, Ontario, Canada. Bucharest, Romania. Buenos Aires, Argentina. Bogotá, Colombia. Warsaw, PolandFull-TimeLead
Salary4,000 - 6,000 USD per month
Apply NowOpens the employer's application page
Job Details
- Languages
- Fluent in English
- Experience
- 3–4+ years running CRO programs for Shopify DTC brands
- Required Skills
- Shopify
Requirements
- Have 3–4+ years of experience running CRO programs for Shopify DTC brands.
- Provide data-backed results from tests and funnels that improved conversion rate, average order value, or revenue per visitor.
- Have deep hands-on Intelligems experience and be able to set up and QA tests independently.
- Have experience with AfterSell or a similar tool, Microsoft Clarity, and Shopify analytics.
- Have experience building and testing paid-acquisition funnels and landing pages.
- Be able to brief developers and designers and manage a CRO agency.
- Write clear experiment hypotheses, size tests appropriately, and evaluate results using an agreed significance rule.
- Understand how bundles, discounts, subscriptions, and upsells affect conversion, average order value, and margin.
- Be available to work overtime or weekends when needed.
- Subscription or pet brand experience is a bonus.
Responsibilities
- Own and rank the CRO test plan and backlog for both brands.
- Run split tests on paid-acquisition funnels and build funnels and landing pages aligned with ad angles.
- Brief developers and designers, QA test variants, and launch tests each week.
- Evaluate completed tests, ship winning variants, and monitor conversion for same-day drops.
- Manage the CRO agency's test list, targets, and results.
- Work with the Head of Growth to decide when CRO work moves in-house.
- Report conversion rate, revenue per visitor, average order value, live tests, and win rate weekly.
- Run the weekly CRO & Funnels meeting.
View Full Description & ApplyYou'll be redirected to the employer's site