Senior Creative Strategist
N
New EngenDigital marketing
We currently hire full-time employees in the following states: Arkansas, California, Colorado, Florida, Georgia, Illinois, Michigan, Missouri, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, and WisconsinFull-TimeSenior
Salary70,000 - 80,000 USD per year
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Job Details
- Experience
- 4+ years of experience in paid social creative strategy
- Required Skills
- Google SheetsSlackAsanaNotion
Requirements
- Have 4+ years of experience in paid social creative strategy.
- Bring experience ideally from a digital marketing agency or an in-house role at a DTC brand.
- Demonstrate strong instincts for direct-response creative and platform-specific storytelling.
- Show a track record of leading client strategy and improving creative performance.
- Have a deep understanding of Meta, TikTok, YouTube, and other digital channels.
- Be an effective communicator and collaborator in fast-paced, cross-functional environments.
- Be confident briefing partners and reviewing creative, with high attention to detail.
- Be proficient with Asana, Notion, Slack, and Google Suite, especially Sheets.
- Familiarity with Figma or Adobe Creative Suite is a plus.
- Experience with creative testing frameworks or building UGC programs is a bonus.
Responsibilities
- Develop performance-driven creative and messaging strategies for digital channels, including Facebook, Instagram, TikTok, YouTube, and display.
- Create frameworks that guide concept development using performance insights and target-audience needs.
- Represent Donut Studios in client meetings and advise on creative direction, campaign opportunities, and platform-specific best practices.
- Analyze consumer mindsets, attitudes, and behaviors and translate insights into actionable creative direction.
- Partner with media counterparts to review campaign performance, KPIs, and client feedback and refine creative strategies.
- Coordinate launch pipelines with media partners and track deliverables, timelines, and dependencies.
- Write creative briefs and manage internal assignments using tools such as Asana and Slack.
- Review scripts, concepts, and final deliverables for client expectations, brand guidelines, and campaign goals.
- Build workflows that support collaboration across creative, media, and client teams.
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