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Head of Product Marketing

Head of Product Marketing

New
C
CleraAI legal technology
Remote within the United States, meaningful Eastern Time overlapFull-TimeLead
Salary180,000 - 225,000 USD per year
Apply NowOpens the employer's application page
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Job Details

Experience
At least 7 years of experience

Requirements

  • Have at least 7 years of experience in product marketing, communications, or storytelling in AI, enterprise software, legal technology, or a similarly complex product environment.
  • Have experience in legal practice, legal technology, legal journalism, or marketing to legal audiences.
  • Understand how legal professionals evaluate and buy products.
  • Demonstrate strong writing and editorial judgment.
  • Have experience owning product positioning, messaging, and launches.
  • Have experience working across product, engineering, sales, customer success, and external agencies while maintaining strategic direction.
  • Have experience with customer research and sales enablement.
  • Have experience directing content or video production, including presenting on camera.
  • Show curiosity about AI architecture and infrastructure.
  • Be proficient with modern AI tools.

Responsibilities

  • Develop positioning and messaging that translate technical capabilities into clear, differentiated customer value.
  • Own the editorial calendar and set priorities for the company's marketing narrative.
  • Build launch narratives by defining the customer problem, audience, messaging, and supporting proof.
  • Write and edit content for web, email, social, presentations, sales materials, and other channels.
  • Partner with executives to develop posts, videos, panels, and interviews, and present on camera when appropriate.
  • Interview customers and collaborate with Sales and Customer Success to understand buying motivations and customer language.
  • Direct video and content production, including topics, speakers, and creative hooks.
  • Create sales enablement materials that explain products at different levels of detail.
  • Monitor competitors and the AI market, and partner with performance marketing to refine messaging based on results.
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180,000 - 225,000 USD per year
Apply Now