Performance Marketing Manager (E-Commerce)
P
PurolabsDTC supplements
Source API remote eligibility restrictions: Brazil, Monday to Friday, 9:00 AM – 5:00 PM UK GMT (minimum 4 hours overlap); Minimum 4-hour daily overlap with UK hours requiredContractManager
Salary not disclosed
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Job Details
- Experience
- 2+ years hands-on experience managing Meta Ads for DTC/e-commerce brands
- Required Skills
- Shopify
Requirements
- Have 2+ years of hands-on experience managing Meta Ads for DTC or e-commerce brands.
- Demonstrate a track record of profitably scaling ad spend of £30k+ monthly.
- Understand unit economics, including CAC, LTV, MER, and contribution margin.
- Have experience developing creative briefs and working with creative teams.
- Be able to translate data into action.
- Be comfortable working autonomously in a fast-paced environment.
- Be able to explain performance and strategy to non-marketers.
Responsibilities
- Manage Meta Ads campaigns, including campaign builds, daily optimisation, and scaling.
- Test new advertising platforms, including TikTok, Google, and YouTube.
- Develop creative strategy and briefs with designers and video editors.
- Optimise landing pages and funnels to improve conversion rates.
- Allocate budgets and forecast across channels.
- Report weekly on performance, insights, and strategic recommendations.
- Build scalable processes and systems as the marketing function grows.
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