Marketing Technology & Automation Manager
New
S
Solv WellnessDTC E-commerce / Consumer Health
Brazil. Argentina. Mexico. Peru. Colombia. Chile, US Eastern Time (EST)ContractManager
Salary not disclosed
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Job Details
- Languages
- English (fluent, mandatory)
- Experience
- 10+ years
- Required Skills
- HTMLCSSShopifyRESTful APIs
Requirements
- 10+ years of hands-on experience in marketing technology, marketing operations, or DTC ecommerce operations.
- Strong expertise with Shopify and Klaviyo ecosystems, including app integrations and automated flow architecture.
- Hands-on experience building multi-step automated scenarios using Make.com, Zapier, or similar platforms via APIs and webhooks.
- Proven proficiency editing Shopify themes, including modifying Liquid code, HTML, CSS, sections, and blocks.
- Deep understanding of DTC data flows, tracking pixels, UTM governance, and database hygiene.
- Demonstrated experience executing platform migrations or tech stack consolidation initiatives.
- Familiarity with AI tools such as Claude and ChatGPT to optimize workflows.
- Fluent English is mandatory (both written and verbal).
- Must be based in Latin America and able to work aligned with US Eastern Time (EST) business hours.
Responsibilities
- Administer, document, and manage core DTC platforms, including Klaviyo, Attentive, Shopify, Recharge, Rebuy, and Salesforce Marketing Cloud.
- Build, test, QA, and maintain email and SMS automated flows, campaign setups, sign-up forms, and audience segments.
- Build and maintain multi-step automated workflows in Make.com connecting platforms, webhooks, and APIs.
- Perform hands-on updates directly in Shopify themes using Liquid, HTML, CSS, and the native theme editor.
- Lead tech stack consolidation efforts, including SMS migration into Klaviyo, loyalty tool consolidation, and app rebuilds on a new theme.
- Maintain data integrity and reporting connections across Shopify, Klaviyo, Triple Whale, and BigQuery.
- Leverage AI tools such as Claude or ChatGPT to automate manual processes like brand protection monitoring and list hygiene.
- Ensure strict email and SMS legal compliance across platforms and document all system architectures in Asana.
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