Digital Dealer Advisor
New
J
JD PowerAutomotive digital marketing
Remote | USA (Western PA/Upstate NY)Full-TimeMiddle
Salary100,000 - 115,000 USD per year
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Job Details
- Experience
- 3+ years working in the automotive industry
- Required Skills
- SEOCRM
Requirements
- Have 3+ years working in the automotive industry.
- Bring a general understanding of automotive digital marketing, websites, digital advertising, leads, CRM, marketing analytics, and ROI.
- Have understanding or experience working with dealers or dealer groups on digital marketing programs, consulting, or campaign execution.
- Be able to manage multiple projects independently.
- Be able to lead internal and external meetings and keep discussions on track.
- Deliver clear, concise instructions and provide materials and documentation when needed.
- Have excellent verbal and written communication skills and confidence with group presentations.
- Identify risks and work with leaders and internal groups to resolve conflict.
- Demonstrate analytical and organizational skills and attention to detail.
- Take ownership and accountability for processes.
- Be able to travel 80% of the time.
Responsibilities
- Support and train dealers and regional teams on digital marketing products, services, and best practices.
- Stay current on emerging digital trends and ensure dealer alignment with approved program offerings.
- Analyze and report on digital performance metrics to identify growth opportunities at dealer and regional levels.
- Communicate cross-tier program benefits to help dealers optimize participation and results.
- Educate dealers on effective digital marketing strategies and best practices.
- Work with dealers to diagnose and resolve digital marketing challenges.
- Provide guidance on OEM digital systems, processes, and lead management best practices.
- Keep leadership informed of key accomplishments and insights.
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