Performance Marketing Lead
New
S
SleekPerformance marketing
Philippines. Malaysia. IndiaFull-TimeLead
Salary not disclosed
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Job Details
- Experience
- At least 6 years hands-on experience with Google Ads
- Required Skills
- Data AnalysisMicrosoft ExcelGoogle Sheets
Requirements
- Have in-house performance marketing experience, rather than agency-side experience.
- Have managed at least USD $100,000 of monthly spend.
- Demonstrate a consistent record of exceeding revenue and customer acquisition goals.
- Have at least 6 years of hands-on Google Ads experience, including campaign setup, management, and reporting.
- Understand optimization across multiple Google Ads campaign types.
- Bring proficiency in Excel and Google Sheets, including advanced formulas, pivot tables, and dynamic dashboards.
- Analyze large datasets and extract meaningful trends and insights.
- Identify tracking discrepancies and resolve complex attribution and tracking issues.
- Forecast performance and track targets.
- Present findings and recommendations to non-technical stakeholders.
- Collaborate with marketing, BI, and ecommerce teams.
Responsibilities
- Optimize keywords and ad creatives using performance data to meet revenue and ROAS targets.
- Adjust bids, audience targeting, and campaign budgets based on performance analysis.
- Launch and optimize campaigns in growth markets, refining keyword strategies and developing tailored ad creatives.
- Identify and communicate actionable growth opportunities with ecommerce and sales teams.
- Troubleshoot tracking discrepancies and maintain accurate campaign attribution and measurement.
- Analyze onsite performance and forecast results against performance targets.
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