Salesforce Solution Architect
G
GTX SolutionsMarTech consulting
Listing location: Office - San Diego, CA / California / Office - Los Angeles, CA; Workplace type: Remote; Structured job location: California; Office - Los Angeles, CA; Office - San Diego, CAFull-TimeSenior
Salary150,000 - 190,000 USD per year
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Job Details
- Experience
- 8+ years in marketing technology architecture or CRM platform engineering, including at least 5 years hands-on with Salesforce Marketing Cloud.
- Required Skills
- SQLRESTful APIs
Requirements
- Bring 8+ years of experience in marketing technology architecture or CRM platform engineering.
- Have at least 5 years of hands-on Salesforce Marketing Cloud experience.
- Have hands-on Salesforce Data 360 (Data Cloud) experience, including data streams, data model objects, identity resolution, segmentation, and activation.
- Have deep knowledge of Journey Builder, Automation Studio, Contact Builder, data extensions, AMPscript, and SQL.
- Have experience designing integrations using APIs, Marketing Cloud Connect, and data pipelines.
- Have experience with email deliverability, IP warming, and sender reputation management.
- Have a track record of taking over, stabilizing, and improving a live, high-volume CRM program.
- Bring strong documentation and communication skills with technical and business stakeholders.
- Preferred: Salesforce Marketing Cloud Consultant, Marketing Cloud Developer, Data Cloud Consultant, or Architect certifications.
- Preferred: Experience with Marketing Cloud Personalization, Einstein features, or Agentforce.
- Preferred: Experience with Adobe Experience Cloud, Braze, or Tealium; automotive or dealer-network CRM; or MarTech consulting or agency delivery.
- Preferred: Experience leading or mentoring technical teams.
Responsibilities
- Own the Salesforce platform strategy and roadmap across Marketing Cloud, Data 360, personalization, and AI capabilities.
- Define architecture and configuration standards for business units, data extensions, automations, integrations, and environment governance.
- Assess the current-state platform during transition, document journeys and configuration, and identify risks and improvement opportunities.
- Oversee journey design and builds, ensuring entry, exit, suppression, and prioritization logic is sound, documented, and testable.
- Design integrations between the customer data foundation, Data 360, Marketing Cloud, and downstream email, SMS, and direct mail channels.
- Monitor platform consumption, including Data 360 credits, and design cost-aware refresh and activation patterns.
- Oversee email deliverability, including domain and IP reputation, inbox placement, and coordination with other senders on shared domains.
- Establish QA and deployment standards and runbooks with the delivery team.
- Evaluate platform capabilities, features, and licensing, and lead the technical relationship with the platform vendor.
- Partner with customer data, CRM strategy, and operations teams; guide and mentor solutions engineers and journey builders.
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