Senior Manager, European Enterprise Marketing
New
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InstacartEnterprise technology
This is a remote position based in the Netherlands.Full-TimeManager
Salary not disclosed
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Job Details
- Experience
- 8–10+ years of experience in B2B marketing
- Required Skills
- Project ManagementDigital MarketingSaaS
Requirements
- Bring 8–10+ years of B2B marketing experience at a SaaS or enterprise technology company.
- Have meaningful experience owning marketing in a specific geography or international market.
- Demonstrate a track record of introducing technology into new or nascent markets, building awareness, credibility, and pipeline.
- Understand complex B2B sales cycles and marketing support for multi-quarter enterprise deals.
- Have experience with partner marketing, including co-marketing and channel sales.
- Develop market-specific positioning and messaging adapted to local buyer needs and language.
- Bring strong written and verbal communication skills and the ability to synthesize complex products into sales tools.
- Have strong project management skills and manage concurrent workstreams across internal teams and external vendors.
- Work independently and collaboratively across time zones and functions, influencing stakeholders without direct authority.
- Experience marketing enterprise technology to grocery or food retail audiences is a plus.
- Familiarity with the European grocery retail landscape is a plus.
- Fluency in one or more European languages is a plus, not a requirement.
- Experience in a high-growth or expansion-stage company is a plus.
Responsibilities
- Own European marketing strategy, roadmap, and performance reporting against commercial objectives.
- Research the European grocery technology landscape, competitors, retailer buying dynamics, and market differences.
- Adapt brand and product narratives and sales enablement assets for priority markets.
- Coordinate full-funnel digital campaigns with growth marketing and local agencies, including paid search, LinkedIn, programmatic, and trade media.
- Oversee European website localization and optimization.
- Develop thought leadership and content marketing with PR.
- Create co-marketing materials and joint go-to-market programs with referral partners.
- Manage logistics and stakeholder coordination for European trade shows and other events.
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