Marketing & Growth Lead
H
Hunt StProperty management
Looking for Philippines-based candidates, Expected to align with AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaborationContractSenior
Salary2,000 - 3,000 AUD per month
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Job Details
- Languages
- Excellent English communication and copywriting skills
- Experience
- Proven experience in senior, growth, or performance marketing, with measurable commercial results.
- Required Skills
- SEOCRM
Requirements
- Proven experience in senior, growth, or performance marketing, with measurable commercial results.
- Strong full-funnel marketing expertise, including lead generation, nurturing, conversion, CRM and customer journeys.
- Excellent English communication and copywriting skills, with strong brand and messaging judgement.
- Ability to independently develop, execute and optimise marketing strategies based on data and business objectives.
- Hands-on experience across content, social media, paid advertising, SEO, email/database marketing and websites.
- Experience with CRM, marketing automation, campaign tracking and performance reporting.
- Practical experience using AI tools to improve research, content, productivity and marketing execution.
- Ability to manage priorities independently without micromanagement.
- Strong ownership, accountability, problem-solving and collaboration skills.
- Expected to align with AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration.
- This role will be set up as an independent contractor engagement.
Responsibilities
- Research target markets, customer motivations, pain points, objections, competitors and commercial objectives.
- Develop positioning, messaging, offers, strategies and practical marketing plans with measurable targets.
- Build and optimise end-to-end customer journeys, including distinct acquisition journeys for different property-owner segments.
- Create and optimise landing pages, lead capture, email/SMS nurture and CRM workflows.
- Support sales conversion with proposals, presentations, case studies and other marketing collateral.
- Own content planning, copywriting, creative production and social media activity.
- Manage website content, SEO/GEO, paid campaigns, database marketing and referral campaigns.
- Maintain CRM data, campaign tracking, reporting and performance dashboards; monitor lead quality, appointments, conversion rates and acquisition costs.
- Test and optimise audiences, messaging, creative, offers and conversion points, using data to improve funnel performance.
- Use AI tools and build reliable marketing automation workflows; document campaigns, systems and processes as clear workflows and SOPs.
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