Marketing Specialist Principal (Health Plan Markets)
New
P
Prime TherapeuticsHealthcare pharmacy benefits
Source API remote eligibility restrictions: United StatesFull-TimePrincipal
Salary108,000 - 184,000 USD per year
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Job Details
- Experience
- 8 years of work experience in related marketing roles, including B2B marketing, product marketing and/or communications
- Required Skills
- Project Management
Requirements
- Have a bachelor's degree in marketing, communications, or a related area of study, or an equivalent combination of education and/or relevant work experience.
- Have a high school diploma or GED.
- Have 8 years of work experience in related marketing roles, including B2B marketing, product marketing, and/or communications.
- Bring strong interpersonal skills to facilitate meetings, resolve conflict, build consensus, establish rapport, and collaborate across departments and organizational levels.
- Demonstrate relationship management skills and the ability to build credibility with organizational leadership.
- Demonstrate the ability to advance company initiatives at senior management levels.
- Be detail-oriented and able to manage multiple projects with competing deadlines while maintaining quality.
- Be able to understand business needs and translate them for team members.
- Preferred: experience in health insurance or Pharmacy Benefits Management (PBM).
- Preferred: leadership or people management experience.
- Preferred: MBA or MBC.
- Preferred: brand development and positioning experience.
Responsibilities
- Lead planning and development of marketing strategies, product launches, and campaigns that support the brand and drive sales.
- Collaborate with cross-functional partners and senior leadership to understand business objectives, product offerings, client adoption, and market positioning.
- Translate business insights into marketing strategies and differentiated messaging.
- Provide strategic writing expertise and direction for creative strategies aligned with company-wide initiatives.
- Monitor market conditions and trends to guide messaging and audience-targeted tactics.
- Prioritize strategic and department-level initiatives and manage multiple projects.
- Ensure messaging and deliverables align with enterprise strategy.
- Mentor team members and provide strategic guidance on projects and programs.
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