Vice President of Growth Marketing
E
Etna InteractiveMedical Marketing
Candidates must live in California, Colorado, Arizona, Georgia, Michigan, or Washington.Full-TimeVp
Salary140,000 - 175,000 USD per year
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Job Details
- Experience
- 10+ years actively working in and contributing to digital marketing
- Required Skills
- SEOData analytics
Requirements
- 10+ years of active experience in digital marketing.
- 5+ years of leadership experience within a digital marketing agency.
- BA/BS in Marketing, Business, or equivalent experience.
- Demonstrated expertise in developing, executing, and scaling data-driven marketing campaigns.
- Deep, first-hand expertise across digital marketing channels with a proven track record of driving performance and ROI.
- Working knowledge of websites, social media, and full-funnel digital marketing strategies.
- Ability to analyze data directly and translate findings into actionable strategies.
- Completion of a verbal assessment covering SEO, answer engine optimization, campaign tracking, and paid search/social optimization.
Responsibilities
- Drive overall growth strategy and client outcomes by owning portfolio performance and ensuring campaigns consistently deliver measurable business results.
- Lead performance optimization across all marketing channels, ensuring efficient execution and high-quality delivery.
- Build, lead, and develop high-performing teams by mentoring Directors and fostering a culture of accountability.
- Oversee integrated, full-funnel marketing strategies that align acquisition, conversion, and retention to maximize revenue growth.
- Ensure strong marketing operations performance, driving efficiency and scalability across client programs.
- Guide the evolution of agency products and operational protocols, adapting to new technologies.
- Drive client retention and account growth by partnering with Client Services.
- Establish and lead data and analytics frameworks, including metrics, reporting, and dashboards.
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