Paid Media Contractor
S
Soko GlamE-commerce Beauty
RemoteContractMiddle
Salary$30 – $45 / hour
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Job Details
- Experience
- 4+ years
- Required Skills
- ShopifyBudget management
Requirements
- 4+ years of experience managing paid media, preferably in an eCommerce environment.
- Experience with Meta, Google Ads (including Google Performance Max and branded search), and TikTok.
- Strong analytical skills and data-driven thinking with proficiency in paid media metrics and analytics tools.
- Experience managing budgets, testing campaigns, and optimizing toward performance KPIs.
- Ability to own key workstreams and drive initiatives from strategy through execution.
- Strong organizational skills and attention to detail.
- Excellent communication and collaboration skills.
Responsibilities
- Run paid media across Meta, TikTok, and Google, including Performance Max and branded search.
- Set up, launch, and optimize paid media campaigns.
- Manage daily, weekly, and monthly budgets and develop spend and revenue projections.
- Monitor performance against KPIs and identify opportunities to improve efficiency, customer acquisition, conversion, and ROAS.
- Create paid media creative briefs and ad copy files and collaborate with the Marketing team on creative direction.
- Identify opportunities for new UGC and creator-led content specifically designed for paid acquisition.
- Run testing across audiences, creative, and campaigns to improve performance.
- Track and analyze paid media performance using GA4 and Shopify data.
- Conduct full-funnel analysis and provide regular performance reporting, insights, and recommendations.
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