Principal Product Marketing Manager - Go-To-Market

New
M
MindtickleEnterprise B2B SaaS
Remote, US / Remote, CanadaFull-TimeSenior
Salary not disclosed
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Job Details

Experience
8+ years in product marketing or a closely adjacent discipline
Required Skills
Artificial Intelligence

Requirements

  • 8+ years of experience in product marketing or closely adjacent disciplines, preferably in enterprise B2B SaaS.
  • Proven track record of operating as a senior individual contributor who owns outcomes end-to-end.
  • Deep expertise in building category positioning and message architecture from market problems upward.
  • Ability to communicate complex platform value to varied buyers including CROs, frontline managers, and RevOps stakeholders.
  • Exceptional written communication skills with high standards for precision and differentiation.
  • Architectural understanding of competitive landscapes and the ability to articulate structural differences.
  • Strong cross-functional influence and the ability to align leadership in a matrixed environment.
  • High agency and comfort with ambiguity in a fast-moving, flat organization.
  • Experience using AI tools for research, synthesis, and production while applying expert human judgment for final positioning.
  • Demonstrated experience in AI, agentic systems, revenue technology, or enablement categories is highly valued.

Responsibilities

  • Develop and maintain the category narrative for ElevateOS to clarify market perception.
  • Codify master positioning and message architecture as the single source of truth for the entire company.
  • Translate platform capabilities into value stories for diverse personas including CROs, enablement leaders, managers, and sellers.
  • Express product capabilities through buyer pain, business impact, and evidence rather than technical features.
  • Define architectural differentiation arguments against alternative platforms and tools.
  • Audit and align marketing, sales, and analyst-facing collateral to ensure consistent messaging.
  • Integrate market feedback from win-loss reviews, sales calls, and analyst perceptions into positioning and roadmap prioritization.
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