Growth Marketing Manager
New
H
HIGHER!Digital Education
Remote UAE; Remote USA; Remote UKContractMiddle
Salary not disclosed
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Job Details
- Languages
- UK English
- Required Skills
- Data AnalysisDigital Marketing
Requirements
- Deep, hands-on experience with Meta Ads Manager.
- Proven track record of scaling paid spend for info-products, webinars, or digital challenges.
- Strong info-product mindset with an understanding of urgency and value-based selling.
- Highly analytical with the ability to use data to optimize funnel performance.
- Proficiency with technical funnel tools including Typeform, landing page builders, and CRM software.
- Creative strategist experience in briefing and iterating on high-performance ad creative.
- Experience in finance, crypto, trading, e-products, or ecommerce sectors.
- Fluent in UK English with clear written and verbal communication skills.
- Proven ability to work in a lean, high-output team environment.
- Demonstrated bias to action and ownership of commercial results.
Responsibilities
- Design and own the full-funnel architecture for paid acquisition and user journeys.
- Manage end-to-end Meta Ads campaigns from initial ad creative to product conversion.
- Oversee creative quality control, including ad hooks, angles, and performance copy.
- Monitor daily performance metrics and ROI to optimize budget allocation and funnel logic.
- Develop audience strategies including segment identification and lead warming tactics.
- Execute lifecycle journeys using tools and tracking to ensure seamless lead-to-participant conversion.
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