Marketing Demand Generation Manager
L
LoadsmartLogistics Technology
Brazil (Remote)ContractManager
Salary not disclosed
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Job Details
- Languages
- Fluent English for daily collaboration with North America-based teams; Portuguese
- Experience
- 5+ years
- Required Skills
- SalesforceSEOHubSpotCanvaSEMrush
Requirements
- 5+ years of B2B SaaS marketing experience in Brazil with a real understanding of local buyer behavior, the media landscape, and the competitive environment.
- Proven full-funnel demand-generation experience; data- and results-driven.
- Hands-on proficiency across SEO, Google Ads, paid social, events, PR & media relations, and content localization.
- Fluent English for daily collaboration with North America-based teams.
- Working knowledge of Google Ads, Semrush, HubSpot, Salesforce, ZoomInfo, Claude, and Canva or Photoshop.
Responsibilities
- Own the demand-generation strategy end-to-end, setting direction and executing against pipeline and growth targets.
- Build and manage the full-funnel demand-gen engine, tracking performance and iterating based on data and results.
- Work hands-on across SEO, Google Ads, paid social, events, and PR & media relations, directing execution in partnership with dedicated US-based channel counterparts.
- Adapt and produce content articles, decks, email sequences, sales materials, and web pages, localizing from English to Portuguese for the Brazilian market.
- Partner with the Brazil SaaS Sales team to build the go-to-market execution plan and stand up the demand-generation pipeline.
- Bring competitive intelligence and market insight on local buyer behavior and the media landscape to sharpen the GTM strategy.
- Reprioritize quickly as the business shifts, owning outcomes with a roll-up-the-sleeves mindset.
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