Regional Sales Manager
C
Campbell Soup CompanyFoodservice CPG
United StatesFull-TimeManager
Salary117,600 - 161,700 USD per year
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Job Details
- Experience
- 5–8 years
- Required Skills
- CRM
Requirements
- Bachelor's degree.
- 5–8 years of progressive commercial or distributor-facing experience in CPG or foodservice.
- Demonstrated track record of distribution growth, item sell-in, and JBP execution.
- Strong selling fundamentals including opportunity identification and distributor engagement.
- Experience operating in a matrix organization.
- Ability to travel 50% across WA, OR, CA, AZ, CO.
- Proficiency with CRM and reporting tools.
- Cross-functional fluency across Sales Operations, Finance, R&D, and Marketing.
- Experience with regional broadline distributors preferred.
Responsibilities
- Own day-to-day commercial execution and relationships with Pacific and Regional Distributors.
- Drive distribution growth and item placement across the regional distributor base.
- Execute regional Joint Business Plans (JBP) and track performance against commitments.
- Lead trade event execution and post-event reconciliation for in-region programs.
- Coordinate broker priorities and execution activity to improve whitespace conversion and program activation.
- Apply segmentation framework to concentrate efforts on high-return regional distributors.
- Build and maintain relationships with operator-pull-through targets.
- Identify new distribution opportunities and manage pipeline conversion.
- Maintain accurate customer activity, pipeline, and distribution data in CRM tools.
- Provide forecast updates to the RBM on cadence.
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