Product Marketing Manager (MyGrowth)

New
G
GismartMobile Apps
Remote (Ukraine)Full-TimeMiddle
Salary not disclosed
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Job Details

Experience
1+ years
Required Skills
FigmaJiraTableauA/B testing

Requirements

  • 1+ years of experience in Product Marketing, Growth, or Monetization.
  • Strong analytical thinking.
  • Understanding of funnel metrics and the subscription economy.
  • Experience working with paid traffic products.
  • Experience running A/B tests.
  • Ability to define hypotheses and measure impact.
  • Comfortable working with dashboards and conversion rate analysis.
  • Experience with mobile subscription products is a plus.
  • Experience with funnel builders is a plus.
  • Experience with pricing and geo experiments is a plus.
  • Experience with LTV modeling is a plus.
  • Experience in EdTech is a plus.

Responsibilities

  • Own funnel optimization across traffic sources.
  • Analyze conversion rate (CR) by stage from start to purchase.
  • Run monetization experiments including upsell, pricing, and cancel flows.
  • Align product experience with marketing promises.
  • Launch and validate new funnels.
  • Work on LTV growth initiatives.
  • Collaborate with development and QA teams on implementation.
  • Work with localized funnels.
  • Support email and retargeting flows from the product side.
  • Conduct market, competitor, and audience research to generate growth hypotheses.
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