Director of Growth & Demand Generation
P
pubGENIUSSoftware Development
Warsaw, Masovian Voivodeship, Poland. State of Rio de Janeiro, Brazil. State of São Paulo, Brazil. Dublin, County Dublin, Ireland. Lisbon, Lisbon, Portugal. Madrid, Community of Madrid, SpainFull-TimeDirector
Salary not disclosed
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Job Details
- Experience
- 4+ years
- Required Skills
- Lead GenerationCRM
Requirements
- 4+ years of B2B marketing experience specifically working for custom software development agencies or high-end IT consulting firms.
- Proven track record of building campaigns that contributed to closing high-value, six- or seven-figure enterprise service retainers.
- Ability to manage campaigns based on statistical relevance, deliverability metrics, and conversion data.
- Strong copywriting skills capable of crafting personalized messaging for technical executives.
- Self-starter capable of mapping macro-strategy and executing tactical email templates and funnel auditing.
- Demonstrated ability to translate raw analytics into repeatable revenue growth.
- Experience using identity enrichment and contact intelligence platforms.
- Expertise in managing outbound architecture and campaign infrastructure.
Responsibilities
- Design, execute, and optimize multi-channel demand generation campaigns to identify, engage, and secure high-paying clients across multiple industries.
- Build, scale, and secure enterprise-grade outbound messaging channels using identity enrichment and contact intelligence platforms.
- Guarantee primary-inbox deliverability to technical executives and decision-makers.
- Track pipeline data to optimize campaign performance, conversion rates, and pipeline velocity.
- Collaborate with technical delivery teams and PMs to produce high-end technical case studies, white papers, and pitches.
- Take accountability for SQLs, CPA, Pipeline Velocity, and Total Closed-Won Pipeline Value.
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