Manager / Sr. Manager – Marketing and Communications
New
J
JobgetherNon-profit, Education
IndiaFull-TimeManager
Salary1,200,000 - 1,400,000 INR per year
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Job Details
- Languages
- Tamil
- Experience
- 5–8 years
- Required Skills
- Project ManagementDigital Marketing
Requirements
- 5–8 years of professional experience in marketing, communications, brand building, or digital marketing.
- Bachelor’s or Master’s degree in Marketing, Journalism, Business, Communications, or a related discipline.
- Strong creative thinking and copywriting skills for both traditional and digital platforms.
- Strong understanding of web analytics, social media marketing, and performance-driven frameworks.
- Ability to leverage AI-powered marketing tools and automation frameworks.
- Excellent storytelling abilities and capacity to build a compelling brand narrative.
- Good verbal communication skills in Tamil.
- Familiarity with marketing technology stacks, analytics platforms, and digital campaign ecosystems.
- Proven project management skills to oversee multiple initiatives and cross-functional teams.
- Commitment of three years.
Responsibilities
- Develop and execute innovative marketing and communications strategies that strengthen the Fellowship’s positioning.
- Plan, launch, and optimize targeted online and offline recruitment campaigns to attract high-quality applicants.
- Lead storytelling and content initiatives, providing direction for videos, testimonials, and campaign assets.
- Manage the marketing budget strategically, monitoring campaign investments to improve ROI and performance.
- Lead social media strategy and execution to increase visibility and brand affinity.
- Analyze campaign performance and audience behavior, translating data insights into actionable recommendations.
- Identify new growth channels and innovative technologies to expand reach and improve recruitment outcomes.
- Mentor and guide the marketing team, fostering ownership and high-quality execution.
- Coordinate multiple projects and stakeholders while maintaining alignment with program objectives.
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