Paid Search Specialist
V
Virtual Staff 365Digital Marketing
Philippines, Australian Eastern Standard Time business hoursFull-TimeMiddle
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Experience
- Minimum 3 years
- Required Skills
- Data AnalysisGoogle Analytics
Requirements
- Minimum 3 years of experience building, managing, and optimising Google Ads campaigns
- Active Google Ads Certification
- Proven background working within an agency or in-house studio environment
- Hands-on experience using Google Analytics and GA4 for data interpretation
- Strong analytical skills with the ability to turn raw data into actionable campaign decisions
- Understanding of paid social platforms (Meta, LinkedIn, TikTok, and Pinterest) preferred
- Basic web management experience related to tracking pixel implementation
- Experience supporting multi-channel digital strategy planning and execution
Responsibilities
- Develop data-driven digital marketing strategies aligned with client business objectives
- Set up, manage, and optimise search campaigns within Google Ads
- Conduct, measure, and implement A/B tests for ad copy and targeting
- Evaluate budget levels and provide strategic recommendations to maximise campaign performance
- Analyse campaign data within platforms and GA4 to determine winning strategies
- Prepare detailed performance analysis reports and optimisation recommendations on a monthly basis
- Manage landing pages and websites to install conversion tracking codes and pixels
- Work closely with clients and internal teams to strategise and execute high-performing campaigns
- Stay up-to-date with emerging paid advertising technologies and establish industry best practices
View Full Description & ApplyYou'll be redirected to the employer's site
