Field Marketing Manager, ASIA

New
C
ChainguardB2B Technology
Based in Singapore but Willingness to travel approximately 20-25% across the region for events, partner engagement, and team collaborationFull-TimeManager
Salary not disclosed
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Job Details

Experience
6+ years
Required Skills
Cloud ComputingStakeholder managementDigital MarketingData analytics

Requirements

  • 6+ years of experience in field marketing, demand generation, or regional marketing within B2B technology (security, cloud, or developer tools preferred).
  • Experience developing and executing regional marketing programs across Asia markets.
  • Strong collaboration skills with Sales, SDR/BDR, Partnerships, and cross-functional teams to drive measurable pipeline outcomes.
  • Understanding of the cloud-native, DevSecOps, or software supply chain security landscape is highly desirable.
  • Data-driven mindset with experience using marketing metrics, attribution, and insights to guide strategy and optimization.
  • Excellent communication and stakeholder management skills, with the ability to influence across multiple levels of the organization.
  • A builder mentality with the ability to operate effectively in a fast-paced, high-growth environment.
  • Based in Singapore but Willingness to travel approximately 20-25% across the region.

Responsibilities

  • Develop and execute integrated quarterly marketing plans aligned to Asia pipeline across key markets including Singapore, Indonesia, Malaysia, Thailand, the Philippines, Vietnam.
  • Drive full-funnel demand generation across priority accounts and key market segments.
  • Deliver a mix of field marketing programs including executive roundtables, Chainguard hosted events, industry conferences, webinars, and partner activations.
  • Partner with Sales teams to identify and activate Tier 1 and strategic accounts.
  • Collaborate with cloud, channel, and technology partners to co-create and execute joint campaigns.
  • Track and analyze pipeline contribution, engagement, and ROI metrics to optimize program performance.
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