B2B Marketing Specialist / Manager
I
IntellectMental Health Tech
Malaysia (hybrid), Singapore (hybrid), Philippines (remote) and Indonesia (remote)Full-TimeMiddle
Salary not disclosed
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Job Details
- Required Skills
- Data AnalysisCRM
Requirements
- Demonstrated experience in B2B marketing, ideally with enterprise audiences.
- Practical experience across integrated campaigns, events, webinars, and email nurture.
- Ability to independently own marketing objectives and carry work through to delivery.
- Hands-on experience executing in CRM and marketing automation tools.
- Strong analytical skills with the ability to work with imperfect data.
- Ability to manage multiple workstreams, timelines, and budgets.
- Clear communication skills to write effective campaign copy and briefs.
- Commercially minded with an understanding of enterprise sales cycles.
- Strong organizational skills and ability to collaborate with sales and subject-matter experts.
Responsibilities
- Plan and execute integrated campaigns targeting enterprise accounts and decision-makers.
- Manage campaign delivery including audience targeting, email sequences, and landing pages.
- Own the marketing execution of webinars, roundtables, and industry conferences.
- Develop joint marketing programs with partners and industry communities.
- Build and run prospect nurture programs across the enterprise buying cycle.
- Manage audience segmentation, email campaigns, and marketing automation workflows.
- Translate market priorities and buyer insights into local marketing plans.
- Maintain campaign tracking, data reporting, and performance analysis.
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