Product Marketing Manager II
New
S
Sprout SocialB2B SaaS
Remote USFull-TimeMiddle
Salary$94,400.00 – $118,000.00 annually (Hiring range); Zone 1: $103,800.00-$155,800.00; Zone 2: $94,400.00 – $141,600.00
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Job Details
- Experience
- 4+ years
- Required Skills
- Project ManagementSaaSCanva
Requirements
- 4+ years of experience in product marketing, lifecycle marketing, campaigns, or relevant B2B SaaS functions.
- Demonstrated success in project managing and driving end-to-end GTM campaigns self-sufficiently.
- Proven ability to craft compelling narratives and translate complex concepts into clear updates for internal stakeholders.
- Experienced in navigating cross-functional approval processes across Product, Sales, and Marketing teams to meet key deadlines.
- Operational mindset with a solid understanding of GTM frameworks, messaging, and sales enablement execution.
- Previous experience working in the software/SaaS industry is preferred.
- Experience in a dedicated Product Marketing role is preferred.
- Experience in presentation creation and a high level of comfort using Canva is preferred.
Responsibilities
- Act as the end-to-end owner of our quarterly launch program and release engine, optimizing workflows, processes, and resources.
- Partner closely with cross-functional partners including Marketing, Revenue, and R&D to deliver seamless events and collateral.
- Showcase the power of Sprout’s AI-driven platform through targeted marketing materials.
- Serve as the dedicated product marketer for a select group of products at the core of Sprout's platform.
- Own positioning, messaging, and go-to-market support for assigned products.
- Run cross-PMM initiatives to ensure teams have consistent, value-forward collateral.
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