Lifecycle Marketing Manager
New
J
JobgetherMarketing
Based in the United StatesFull-TimeManager
SalaryBase salary range of $84,200–$112,300 USD.
Apply NowOpens the employer's application page
Job Details
- Experience
- 5–7+ years
- Required Skills
- SQLData AnalysisHTMLCSSCRM
Requirements
- 5–7+ years of experience in lifecycle marketing, CRM, or growth marketing.
- Proven record of delivering measurable outcomes in engagement, conversion, or retention.
- Hands-on experience with Salesforce Marketing Cloud and Adobe Customer Data Platform (CDP).
- Practical knowledge of SQL for data management, segmentation, and automation workflows.
- Proficiency in HTML and CSS for developing responsive and accessible email experiences.
- Strong analytical skills to interpret performance data.
- Experience leading cross-functional initiatives.
- Excellent attention to detail and quality assurance skills.
- Functional knowledge of CloudPages and AMPscript is preferred.
Responsibilities
- Design, build, and optimize end-to-end, multi-channel lifecycle journeys across email, push notifications, web, and in-app experiences.
- Develop responsive, ADA-compliant emails using HTML and CSS.
- Lead experimentation across messaging, cadence, and audience targeting to improve engagement and conversion.
- Analyze campaign performance and translate data into actionable insights.
- Develop and refine lifecycle marketing strategies based on performance insights.
- Partner with cross-functional teams to align lifecycle initiatives with business objectives.
- Leverage customer data for personalization, audience segmentation, and journey orchestration.
- Perform campaign quality assurance and execution.
View Full Description & ApplyYou'll be redirected to the employer's site
