Lead Generation Specialist
H
Havenpark CommunitiesReal Estate
RemoteFull-Time
Salary$45,000 - $45,000 a year
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Job Details
- Required Skills
- Lead GenerationDigital MarketingCRM
Requirements
- Demonstrated experience in digital marketing, lead generation, or inside sales.
- Proven ability to create and execute marketing efforts that produce measurable lead volume.
- Proficiency in editing photos for professional listing presentation.
- Skilled in writing engaging, accurate, and compelling listing copy.
- Working knowledge of Facebook Marketplace and online listing service (ILS) platforms.
- Strong written and verbal communication skills with quick response capabilities.
- Highly organized with the ability to manage workflows across multiple communities simultaneously.
- Experience using CRM or lead management tools.
- Ability to thrive in a performance-driven environment focused on metrics.
- Real estate or manufactured housing experience is a plus.
Responsibilities
- Own lead generation across assigned communities to generate 500+ new leads per month.
- Develop and execute marketing campaigns on Facebook Marketplace and ILS platforms.
- Coordinate with community managers to obtain and edit high-quality property photos.
- Write clear, engaging listing narratives and maintain up-to-date property information.
- Monitor inbound inquiries and respond quickly to establish contact and maintain engagement.
- Convert leads into scheduled appointments with a target conversion rate of 50%.
- Track marketing activity, lead sources, and outcomes in CRM or lead management systems.
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