Senior User Acquisition Manager (Meta Ads)
U
United TechSocial Networking
Work from our Kyiv hub or remotelyFull-TimeSenior
Salary not disclosed
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Job Details
- Languages
- Upper-Intermediate English or higher
- Experience
- 4+ years
- Required Skills
- Data AnalysisMicrosoft Power BITableau
Requirements
- 4+ years of experience in performance marketing or User Acquisition
- Deep hands-on experience with Meta Ads, from strategy to daily optimization
- Proven track record managing budgets of $300K+ per month
- Practical experience with Snapchat Ads or TikTok Ads
- Experience with web2web funnels: landing pages, prelanders, web attribution
- Strong data-driven mindset: fluent with CPM, CTR, CPA, CAC, ROAS, ROMI, LTV, and retention
- Confident working with BI tools such as Tableau, Power BI, or Looker Studio
- Experience automating buying processes through auto-rules, scripts, or custom tools
- Understanding of Tier-1 markets (US, CA, UK) and highly competitive niches
- Upper-Intermediate English or higher
- Active use of AI tools in daily work for data analysis, hypothesis generation, or automation
Responsibilities
- Own the Meta Ads direction end-to-end: strategy, budget, campaign structure, and results
- Plan, launch, and scale campaigns within ROAS, Spend, and CAC targets
- Partner with the Creative team on hypotheses, briefs, and creative performance analysis
- Run systematic A/B tests across creatives, audiences, landing pages, funnels, and bidding strategies
- Analyze campaign results and shape requests to the Marketing Analytics team for deeper insights
- Automate routine buying processes using auto-rules, scripts, and AI tools
- Test and scale adjacent channels, such as Snapchat Ads and TikTok Ads, as part of a multi-channel strategy
- Present strategy, results, and plans at internal checkpoints and product-marketing meetings
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