Content Marketing Specialist

New
B
Byte&KiteDigital Marketing
Fully remote across US time zones, US time zonesFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
2+ years
Required Skills
SEOEditingDigital Marketing

Requirements

  • 2+ years of experience in content marketing, digital marketing or a related role
  • Experience developing content for business or professional audiences
  • Strong understanding of content strategy, audience research and the customer journey
  • Excellent writing, editing and communication skills
  • Understanding of SEO and how content supports organic growth
  • Strong organisational skills and ability to manage multiple content projects
  • Comfortable working with writers, designers, SEO specialists and clients
  • Analytical mindset with the ability to use performance data to improve content decisions

Responsibilities

  • Develop and coordinate content plans aligned with client goals and marketing strategies
  • Research audiences, industries, competitors and relevant topics to identify content opportunities
  • Plan content across blogs, landing pages, case studies, email and other marketing channels
  • Create content briefs and work with writers and subject-matter experts to develop high-quality content
  • Collaborate with SEO specialists to align content with search intent and organic growth opportunities
  • Review and edit content to ensure accuracy, consistency, quality and brand alignment
  • Track content performance and identify opportunities to improve engagement and conversions
  • Coordinate content production timelines and keep stakeholders aligned on deliverables
  • Present content recommendations and performance insights to clients
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