Paid Media Manager

New
L
LTKCreator Commerce
US-RemoteContractMiddle
Salary not disclosed
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Job Details

Experience
5+ years
Required Skills
Data AnalysisDigital Marketing

Requirements

  • Bachelor’s degree in Business, Marketing, or Communications.
  • 5+ years of experience with paid social media for DTC/B2C brands.
  • Hands-on implementation and execution of campaigns.
  • Base knowledge of UTM parameters.
  • Proven ability to manage and coordinate budgets, planning calendars, and creative assets.
  • Experience with influencer marketing campaigns and working with creator content.
  • Understanding of multi-touch attribution modeling.
  • Ability to multitask, prioritize, and collaborate in a fast-paced environment.
  • Growth mindset with openness to feedback and urgency.

Responsibilities

  • Develop, strategize, and execute creator boosting campaigns against targeted audiences from ideation to post-campaign analysis.
  • Facilitate team campaign operations, workflow deadlines, deliverables, and processes to ensure successful, on-time execution.
  • Support the Marketing team by monitoring KPIs including website traffic, top-of-funnel conversions, ads performance, and revenue.
  • Perform analysis of key business metrics to evaluate success and growth opportunities.
  • Coordinate boosting efforts with the Campaign Operations team.
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