Senior Direct Response Funnel Copywriter & Strategist

New

HarZa GroupDirect-to-consumer Health & Wellness

United Kingdom. Ireland. Argentina. Spain. Poland. Brazil, 8:00am to 12:00pm ESTFull-TimeSenior

Salary not disclosed

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Job Details

Several years of professional experience in direct response copywriting for high-traffic offers.
Portfolio demonstrating success in long-form and short-form funnel copy for cold traffic.
Proven experience in claims-sensitive categories such as health, wellness, or supplements.
Strong analytical fluency with funnel data including AOV, revenue per visitor, and contribution margin.
Demonstrable evidence of using AI tools to enhance research, writing, or analysis workflows.
Ability to work consistently within a collaboration window of 8:00am to 12:00pm EST.
Experience with full-funnel development rather than isolated page sections.
Strong communication skills for collaboration with founders, media buyers, and designers.
Ability to accept and learn from data-driven performance feedback.

Act as the strategic owner of post-click messaging and conversion copy across the entire acquisition system.
Perform deep customer and market research including analyzing call transcripts, support tickets, and competitor funnels.
Develop clear hypotheses for funnel projects, defining metrics, constraints, and success criteria before writing.
Write and optimize end-to-end funnels including advertorials, quizzes, sales pages, checkout flows, and upsells.
Think critically about the offer structure, including pricing, bundles, and upsell sequencing to improve commercial outcomes.
Monitor live performance against control metrics and document learnings in a searchable internal system.
Build and leverage AI-assisted processes for research synthesis, objection identification, and quality control.

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