Sr. Demand Generation Manager
New
N
NebulockCybersecurity
United StatesFull-TimeSenior
Salary$150,000 to $200,000
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Job Details
- Experience
- 7+ years
- Required Skills
- Project ManagementCybersecurityCRM
Requirements
- 7+ years of experience in B2B demand generation, with a meaningful portion spent in cybersecurity.
- Proven track record building and scaling programs that directly drive pipeline and revenue in an enterprise sales motion.
- Deep understanding of the cybersecurity buyer journey, including both executive decision-makers and technical practitioners.
- Experience with account-based marketing strategies, marketing automation, CRM, and attribution platforms.
- Strong project management skills and a commercial mindset focused on measuring success through pipeline and revenue.
- Comfort operating in ambiguity, building programs and processes where none exist.
- Ability to adapt, iterate, and ship quickly.
Responsibilities
- Own pipeline generation across account-based marketing, content activation, and campaign execution.
- Build, launch, and optimize demand generation programs that drive measurable pipeline and revenue growth across channels.
- Turn intent signals and content into qualified pipeline while continuously improving performance and efficiency.
- Partner with Sales and SDR leadership to align campaigns to territory strategy, target accounts, and pipeline goals.
- Define and track demand gen performance, building reporting and attribution models that connect programs to pipeline and revenue.
- Collaborate with Product Marketing, Event Marketing, and the Web team to bring campaigns to market and amplify broader campaign themes.
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