Regional Marketing Manager, Northern Europe

New
R
Rakuten Kobo Inc.Consumer Electronics, E-commerce
Netherlands-basedFull-TimeManager
Salary not disclosed
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Job Details

Languages
Dutch and English
Experience
Minimum 5 years
Required Skills
Digital Marketing

Requirements

  • Bachelor’s degree in Marketing, Business Administration, or related field.
  • Minimum 5 years of channel marketing, partner marketing or regional trade marketing in consumer retail or e-commerce.
  • Track record of managing marketing relationships with external partners/retail accounts.
  • Demonstrated understanding in digital marketing and advertising.
  • Adept at working in a fast-paced environment as part of cross-functional internal teams.
  • Exceptional communication and presentation skills.
  • Fluency in Dutch and English.
  • A genuine love for books, reading culture and consumer technology.
  • Industry experience with technology, digital content, subscription and/or consumer electronics.

Responsibilities

  • Collaborate with physical and digital bookstore partners to create and execute co-marketing plans.
  • Develop regional channel marketing plans that align with global brand priorities and regional sales targets, ensuring efficiency and ROI on marketing spends.
  • Optimize our physical footprint: training, merchandising, sales support.
  • Drive awareness and optimize conversion via online advertising tactics.
  • Participate in cross-functional launch marketing planning for new hardware introductions and software rollouts.
  • Track, analyze and report campaign performance using data to optimize future investments.
  • Travel as needed within the region (~20% Travel Requirement)
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