Sr. Manager, Performance Marketing
New
J
JobgetherB2B Software
Based in United StatesFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- SalesforceSEO
Requirements
- 5+ years of experience in performance marketing or paid acquisition within a high-growth B2B software environment.
- Hands-on expertise across Google Ads, LinkedIn, and Bing.
- Strong full-funnel measurement capabilities including UTMs, attribution, and pipeline measurement.
- Proven experience with Salesforce and CRM-connected reporting.
- Working knowledge of SEO, AI-era search visibility (AEO/GEO), and AI-generated search behavior.
- Demonstrated experience with CRO and landing-page optimization.
- Experience managing a $1M+ annual marketing budget and external agency/vendor relationships.
- Proven ability to connect channel activity to CAC, ROI, and business outcomes.
- Player-coach mentality with the ability to balance high-level strategy with hands-on platform execution.
Responsibilities
- Own paid media strategy and execution across Google, Bing, LinkedIn, YouTube, and Reddit.
- Audit and rebuild paid programs to eliminate inefficient spend and develop evergreen acquisition strategies.
- Lead SEO, AEO, and GEO initiatives to increase visibility across search engines and AI-driven platforms.
- Own conversion rate optimization for landing pages, offers, and conversion paths.
- Establish a structured test-and-learn program for creative formats, audiences, and messaging.
- Manage channel-level measurement, including UTMs, attribution, and CRM reporting in Salesforce.
- Manage the performance marketing budget and coordinate external agencies or vendors.
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