Director of Product Marketing
New
J
JobgetherB2B SaaS, Technology
Based in the United StatesFull-TimeDirector
Salary$160,000–$180,000 annual salary
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Job Details
- Experience
- 10+ years of progressive B2B product marketing experience, including at least 4 years of experience leading and developing teams.
- Required Skills
- People Management
Requirements
- 10+ years of progressive B2B product marketing experience.
- At least 4 years of experience leading and developing teams.
- Proven experience in B2B SaaS, EdTech, industrial technology, or related environments.
- Demonstrated success developing product positioning, messaging, and go-to-market strategies.
- Strong ability to translate complex technology into compelling buyer value and sales enablement.
- Track record of leading cross-functional product launches from strategy to execution.
- Expertise in market intelligence, competitive research, and win/loss analysis.
- Exceptional written, verbal, and executive communication skills.
- Strategic mindset with a hands-on approach to execution.
- Must reside in the United States.
Responsibilities
- Define and execute product marketing strategy across the portfolio and priority industries.
- Own messaging architecture, value propositions, buyer narratives, and competitive differentiation.
- Lead go-to-market strategy for new products and capabilities from planning to launch and measurement.
- Equip Sales and Customer Success teams with personas, messaging, content, and competitive intelligence tools.
- Collaborate with Growth and Demand Generation teams to translate narratives into impactful campaigns.
- Manage PR strategy, agency relationships, and customer advocacy programs.
- Build, coach, and develop the product marketing team while establishing performance standards.
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