Head of Content & Campaigns
J
JobgetherB2B Marketing
Based in Canada, meaningful overlap with teams operating on Eastern TimeFull-TimeManager
SalaryCA$120,000–CA$150,000 base salary plus bonus.
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Job Details
- Experience
- 8+ years
- Required Skills
- Project ManagementSEO
Requirements
- 8+ years of progressive B2B marketing experience, preferably in-house.
- Proven ownership of SEO/AEO strategy, including building from the ground up.
- Strong content and editorial expertise with exceptional writing and editing skills.
- End-to-end campaign management experience, including planning and performance outcomes.
- Product launch experience across Product, Marketing, and Sales teams.
- Strong understanding of B2B demand generation.
- Excellent project management and organizational skills.
- High autonomy and ability to manage priorities without detailed direction.
- Strong communication skills for collaboration with senior leaders and cross-functional teams.
- AI and technology fluency with experience incorporating tools into marketing workflows.
- Remote-work readiness, including a quiet workspace and high-speed internet (min 30 Mbps).
- Flexibility to maintain overlap with Eastern Time.
Responsibilities
- Lead content planning across the full B2B marketing funnel, creating blogs, landing pages, videos, and lead magnets.
- Build and manage end-to-end SEO/AEO strategy to increase organic visibility and demand.
- Own the social media calendar across company and expert channels.
- Develop campaign strategies and coordinate product launches across Product, Sales, and Marketing teams.
- Act as final quality checkpoint for all marketing communications and assets.
- Manage the Marketing Admin & Creative resource.
- Use marketing analytics and customer insights to refine content priorities and improve performance.
- Integrate AI tools and technologies to improve operational efficiency and content quality.
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