Head of Brand and Content

New
P
PairsVenture Capital / Startups
Fully remote and async. Your day overlaps with US Eastern time for a few hours, Overlap with US Eastern time requiredFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
Two to five years
Required Skills
Artificial IntelligenceSEO

Requirements

  • 2-5 years of professional experience in content creation or brand strategy.
  • Proven experience growing a brand or account with trackable results.
  • Exceptional copywriting skills with a premium, restrained register.
  • Hands-on experience creating content including hooks, posts, scripts, and video edits.
  • Experience running shoots with real people, including prep and directing.
  • Ability to manage post-production and provide actionable edit notes to a video team.
  • Active in the startup and VC corner of the internet on platforms like LinkedIn and X.
  • Understanding of AI answer engines and search intent.
  • Ability to explain content performance metrics for both successful and unsuccessful pieces.
  • Willingness to overlap with US Eastern time hours.

Responsibilities

  • Own the content strategy across LinkedIn and X, defining what we publish and the voice it carries.
  • Write and create content, including both short-form and long-form pieces.
  • Manage the written brand identity across the company website, feed, and newsroom.
  • Structure content for AI answer engines like ChatGPT and Perplexity to ensure the company is cited.
  • Run the end-to-end video engine, from booking and prepping guests to directing shoots and overseeing final edits.
  • Produce podcasts and sit-downs with founders and investors from ideation to publication.
  • Grow the audience of founders and investors, focused on reach and inbound lead generation.
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