Senior Director, Product Management & Patient Experience
New
J
JobgetherDigital Health
Based in the United StatesFull-TimeDirector
Salary200,000 - 250,000 USD per year
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Job Details
- Experience
- 10–15 years
- Required Skills
- Product ManagementTableauHubSpotLookerEHRHIPAACRM
Requirements
- 10–15 years of progressive experience in product design, product management, digital health innovation, or a related discipline.
- At least 4–5 years of experience at the Director or Senior Director level within healthcare, behavioral health, digital health, or a comparable environment.
- Demonstrated success designing end-to-end patient or customer journeys across multiple healthcare channels, including both B2B referral and B2C direct-access models.
- Hands-on expertise with HubSpot CRM, including pipeline architecture, marketing automation, workflows, reporting dashboards, and multi-channel integration.
- Working knowledge of eClinicalWorks or an equivalent EHR platform, with the ability to define business and workflow requirements.
- Proven experience designing and scaling referral management systems, particularly hospital or health system partnership programs and direct-to-consumer acquisition funnels.
- Strong analytical capabilities, including KPI development, measurement frameworks, funnel analysis, and experience working with BI platforms such as Tableau or Looker.
- Demonstrated success working in matrixed, cross-functional organizations and influencing Technology, Marketing, Clinical, and Business Development teams.
- Master's degree in Business, Healthcare Administration, Marketing, Health Informatics, Computer Science, or a related discipline.
- Familiarity with healthcare marketing compliance, including HIPAA, telehealth advertising requirements, and healthcare referral governance.
Responsibilities
- Own the end-to-end architecture and continuous optimization of customer and patient journeys across B2B referral and B2C direct-access channels.
- Design systems that automatically capture, track, validate, and manage inbound referrals across hospital, urgent care, provider, telehealth, and digital acquisition sources.
- Own the business design and strategic use of the CRM ecosystem, including pipeline architecture, workflows, automation, reporting, and stakeholder adoption.
- Partner with Technology, Marketing, Clinical Operations, and Business Development to translate experience strategies into scalable products, workflows, and platform capabilities.
- Lead integration strategies connecting CRM and EHR platforms with telehealth solutions, insurance eligibility tools, referral portals, and other adjacent technologies.
- Define business requirements for EHR workflows supporting patient intake, referral tracking, scheduling, communication, and continuity across care settings.
- Develop and maintain data integration and measurement frameworks that provide leadership with a unified view of patient volume, channel performance, referral conversion, and experience quality.
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