DTC Creative Strategist - US Market

U
UMAEZDTC Marketing
United StatesFull-Time
SalaryCompetitive base salary (range shared during the process) plus performance commission tied to concepts that validate and scale
Apply NowOpens the employer's application page

Job Details

Required Skills
A/B testing

Requirements

  • Direct-response experience including scripts, hooks, or ad concepts that have run on Meta or TikTok.
  • Proven ability to provide real performance numbers for past creative work.
  • Strong copywriting skills across both video and static formats.
  • Solid grasp of consumer psychology and US market dynamics.
  • Proven experience in deep competitive research and market intelligence.
  • Comfort with a fast, iterative workflow.
  • Ability to own the creative pipeline and handle high-volume testing.
  • High standards for output with a low-ego approach to feedback.

Responsibilities

  • Develop 15–20 new ad concepts weekly across video and static formats.
  • Conduct deep research into high-impact angles and market awareness stages for US audiences.
  • Write compelling, high-converting direct-response scripts for cold traffic.
  • Create detailed briefs for editors and designers to ensure efficient execution.
  • Analyze weekly performance data to document and optimize winning concepts.
  • Iterate on successful concepts to validate and scale results.
  • Collaborate with the Lead Strategist, designers, and editors to maintain high testing velocity.
View Full Description & ApplyYou'll be redirected to the employer's site
Competitive base salary (range shared during the process) plus performance commission tied to concepts that validate and scale
Apply Now