Senior Data Scientist II, Marketing
New
Z
ZipFintech
Remote-first opportunity for US-based employeesFull-TimeSenior
Salary$162,000 - $175,000
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Job Details
- Experience
- 5+ years in Data Science with 3+ years applying it in a marketing context
- Required Skills
- PythonSQLPyTorchSnowflakedbtDatabricksscikit-learn
Requirements
- Advanced degree in a quantitative field (e.g., Mathematics, Physics, Social Science).
- 5+ years of experience in Data Science.
- 3+ years of experience applying Data Science to marketing.
- Hands-on experience with Marketing Mix Modeling and/or multi-touch attribution in a commercial setting.
- High proficiency in Python and SQL.
- Proven track record of leveraging ML/AI frameworks (e.g., XGBoost, LightGBM, Scikit-Learn, Pytorch).
- Proficiency with modern data stacks (e.g., Snowflake, Databricks, dbt).
- Ability to communicate complex modeling and insights to both engineers and marketing leaders.
- Self-starter mentality with strong problem-solving and research skills.
Responsibilities
- Build predictive models for customer intent to understand motivations driving customer decisions.
- Develop decisioning layers to turn predictive insights into actionable, prioritized recommendations.
- Own marketing mix modeling and multi-touch attribution capabilities to evaluate marketing effectiveness.
- Translate model outputs into concrete investment recommendations for budget allocation.
- Provide technical leadership, peer review, and guidance to other data scientists and analysts.
- Act as a primary conduit between technical modeling work and business stakeholders.
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