Senior Data Scientist II, Marketing
New
Z
ZipFintech
Remote-first opportunity for US-based employeesFull-TimeSenior
Salary$162,000 - $175,000
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Job Details
- Experience
- 5+ years in Data Science with 3+ years applying it in a marketing context
- Required Skills
- PythonSQLMachine LearningPyTorchSnowflakedbtDatabricks
Requirements
- Advanced degree in a quantitative field (e.g., Mathematics, Physics, Social Science).
- 5+ years of professional experience in Data Science.
- 3+ years of experience applying Data Science to marketing.
- Hands-on experience with Marketing Mix Modeling and/or multi-touch attribution.
- High proficiency in Python and SQL.
- Experience with ML/AI frameworks like XGBoost, LightGBM, Scikit-Learn, or PyTorch.
- Proficiency with modern data stacks such as Snowflake, Databricks, or dbt.
- Strong problem-solving, research, and independent work skills.
- Excellent communication skills for cross-functional business partnering.
- Experience with Spark/PySpark is a plus.
Responsibilities
- Build predictive models for customer intent and decision motivation.
- Develop decisioning layers for next-best-action frameworks.
- Own Marketing Mix Modeling (MMM) and multi-touch attribution capabilities.
- Provide technical guidance and peer review to data scientists and analysts.
- Collaborate with engineering and marketing stakeholders to translate insights into strategy.
- Establish standards for model explainability, monitoring, and refinement.
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