Content Marketing Lead
New
J
JobgetherEducation Marketing
USFull-TimeLead
Salary not disclosed
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Job Details
- Experience
- 5–7 years
- Required Skills
- Project ManagementEditing
Requirements
- Bachelor’s degree in Marketing, Writing, English, Journalism, Advertising, Communications, or a related field preferred.
- 5–7 years of experience creating marketing content within a corporate, commercial, or agency environment.
- Proven experience developing content across multiple channels, including digital/web, email, social media, print, paid media, and video.
- Exceptional writing, editing, proofreading, and storytelling skills with strong attention to detail.
- Ability to translate complex ideas into clear, engaging, audience-focused messaging.
- Strong organizational skills with the ability to manage deadlines and multiple projects simultaneously.
- Experience working with brand guidelines and maintaining consistent voice across marketing materials.
- Strong collaboration skills with the ability to work effectively with marketing, product, design, and cross-functional teams.
- Customer-first mindset with curiosity and enthusiasm for understanding audiences and market needs.
- Comfortable working independently in a remote environment while actively contributing to team collaboration.
- Ability to leverage AI-assisted tools responsibly while maintaining ownership of final content quality and accuracy.
Responsibilities
- Develop compelling, on-brand messaging and content for marketing initiatives, including websites, email campaigns, social media, brochures, flyers, advertisements, and special projects.
- Write, edit, and proofread marketing materials while maintaining excellent grammar, clarity, and alignment with editorial standards.
- Create content that communicates product value, differentiates solutions in the market, and supports customer buying journeys.
- Collaborate with product marketing, campaign teams, product management, design, and other stakeholders to align content with go-to-market strategies.
- Adapt messaging and content formats based on channel requirements, audience expectations, and campaign objectives.
- Develop value-driven content that supports inbound marketing efforts and strengthens customer relationships.
- Build strong knowledge of products, customer needs, industry trends, education developments, and marketing best practices.
- Champion brand voice and contribute creative ideas that improve marketing effectiveness and overall communication impact.
- Analyze campaign performance, participate in reviews, and apply insights to optimize future content strategies.
- Use approved AI tools responsibly to support research, ideation, and content development while ensuring accuracy, originality, quality, and brand consistency.
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