Marketing Manager
New
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Institute of Metacognitive ProgrammingOnline Education
LithuaniaFull-TimeManager
SalaryCompetitive salary with fixed and performance-based components tied to KPI achievement.
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Job Details
- Languages
- English proficiency at C1 level or higher.
- Experience
- Minimum 3 years
- Required Skills
- Project ManagementData AnalysisDigital MarketingBudget management
Requirements
- Minimum 3 years of experience in a similar marketing role.
- Proven success promoting educational projects in European and U.S. markets.
- Demonstrated experience launching marketing campaigns or programs in new markets.
- Experience with author-led programs is a strong advantage.
- Strong organizational and planning skills: ability to create detailed plans, manage schedules, budgets, and prioritize effectively.
- Analytical mindset: ability to structure and process qualitative and quantitative data and draw actionable conclusions.
- Team leadership and collaboration skills: ability to inspire and coordinate cross-functional teams.
- English proficiency at C1 level or higher.
Responsibilities
- Develop and implement comprehensive marketing strategies for online products targeting Europe and the U.S.
- Organize and manage marketing activities across multiple channels.
- Lead project execution, oversee all stages of program launches, and ensure milestones are met.
- Allocate and monitor marketing budgets effectively to maximize ROI.
- Identify new ideas to improve key metrics, optimize conversion at each stage of the funnel, and test hypotheses for scalable growth.
- Implement content strategies that support product promotion and audience engagement.
- Achieve SQL (Sales Qualified Leads) targets through targeted marketing initiatives.
- Manage relationships with contractors, agencies, and external partners.
- Provide weekly and monthly reporting with clear insights on performance and results.
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